Running over clowns? There’s (about to be an) app for that

Sparky the Road Clown, about a good clown gone bad, is available immediately in the App Store as a Universal App for $0.99 — here’s the gameplay trailer:

 

 

It’s running over clowns and available now in the app store — what more do you need to know? :)

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Fun and profit from a game still unreleased

Welcome to my first #iDevBlogADay post — I hope it’ll entertain and encourage you as to how projects that haven’t seen the light of day can still be profitable.  This is where we start:

1. Make Game

2. Don’t release it

3. Profit!!

Wait, that’s not how that scenario typically goes, right?  Well, stranger things have happened…

The Name and the Game

It all started about a year and a half ago when I started working with Unity 3D and had a name in my head — Sparky the Road Clown.  I wondered what I might be able to do with a name like Sparky the Road Clown such as, would it be a game like frogger but with a clown?  Would he stand in traffic and mock cars as they went past?  That was my initial idea, but it didn’t sound like much of a game.  Eventually, I decided that it would be a showdown between clown and car in a dark alleyway.  My 6 year old son was a big part of the inspiration, and the initial conversation went like this

me: do you like clowns?   him: nooooo

would you like a game about clowns?   nooooooo.

what if you were running them over?   <pause> yeeeaaah!

From there, I got in touch with a couple of talented friends who were happy to bring my vision of clown vs car to life by doing the artwork and doing the voicework with me doing the programming.  The gameplay itself continued to evolve over time to where it’s at now, which is still based on the “joust” type premise — you get one shot at the clown per round.  You hit him, or you don’t, and the round is over.  Score is based on how far you knock him each round (either by hitting him with the car, or with the large spinning mallet on top of the car) multiplied by how many unique items in the level that you’ve knocked him into over the course of the game so far (that doesn’t reset each round).  But all that’s not important right now.

What is important for the focus of this post is that A) it’s nearly finished and B) while it’s not released yet, it’s still helped to earn some income.  As for A, we should be going to the app store within the next few weeks.  Sparky the Road Clown will be on iPhones and iPads and everyone will be able to get their coulrophobia treatment for their favorite iOS device.  As for B, technically, it’s been out on Facebook since June, but that’s been in closed beta and pretty under the radar.  And the game hasn’t sold any copies, so how has it made me any money?

More >

Merry Christmas From Sparky

Merry Christmas from Unseen Things

Game updates coming soon!